Manufactured Housing case study

Romulus Management x Boom

Romulus Management and Boom partner to reduce evictions and build resident credit.

This case study is based on an interview with John Kaufmann, Chief Operating Officer of Romulus Management. All quotes are attributed to him unless stated otherwise.

Romulus Management, a manufactured housing management company, seeks to reward on-time renters and deter delinquencies

Romulus Management oversees the operation of multiple manufactured housing communities in upstate New York. As certain renters become financially eligible, they are given the opportunity to purchase their home from Romulus. John called out New York rental laws as one of the reasons he decided to implement rent reporting. “In New York and certain other states, there are limited remedies available to landlords for delinquent payers. Late fees, that are non-compounding, are capped at 3%, and sometimes, the only available option is eviction, which is especially difficult.” Rent reporting is an “in-between” solution that creates a more transparent and accountable rent payment environment without resulting in consequences as harsh as eviction. Similar to other obligations the credit bureaus track, rent payments are considered late 30 days after the rent due date.

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“The closest competing quote was 2.5x more per resident per month than what we are paying now with Boom. I’m a small operator, so that adds up. In mobile home parks, you tend to have more tenants with fewer individual payments. So if you’re paying per tenant, that difference in price per renter is significant.”

Key benefits to Romulus Management residents

Credit building opportunity

With Boom, renters can build their credit over time as they make consistent, on-time rental payments.

Tri-bureau reporting

Boom reports rent payments to all three major credit bureaus—Experian, Equifax, and TransUnion.

Free credit score tracking

All renters using Boom can track their reported payments and credit score progress via the Boom app.

Renters can track their rent reporting, monitor their credit progress, and access financial wellness tools - all within the app
Average app rating score

Our mission

At Boom, our goal is to make housing more flexible, affordable, and rewarding.

Our history

Boom was started in late 2020 as one of our co-founders, Rob Whiting, helped two of his family members navigate housing instability due to
COVID-19 - related job loss. During this time, he saw just how archaic and difficult renting remains for the majority of the 110 million renters in the US like his family members. And the rent payment is at the center of this.
Not only has rent increased >4x faster than income for the majority of renters since the early 2000s, but the tools available to renters and landlords alike has similarly stagnated. Rent remains one large lump sum, with no additional benefits on top of paying rent - a fact that can make renting feel like money down the drain. At Boom, we believe that housing can be more flexible, affordable, and rewarding. We’ve started by enabling you to build credit with the rent payments you already make.

Our backers

Starting Line

Ezra Galston

Clocktower Ventures

Ben Savage

Company Ventures

Matt Harrigan

Gilgamesh Ventures

Andrew Endicott & Miguel Armaza

Chingona Ventures

Samara Hernandez

Affirm syndicate

Jeffrey Shu

William Hockey

Plaid co-founder

Zach Perret

Plaid co-founder

Siesta Ventures

Pau Sabria (Olapic co-founder)

Sergio Furio

Creditas founder

Misha Esipov

Nova Credit co-founder

Cyril Berdugo & Tom Petit

Landis co-founders

Will Lucas

Mint House co-founder

Todd Benson

Citi private equity co-founder

Key metrics

15
Minutes of work per month per 1000 unit portfolio
28
Average point increase within 2 weeks
1
Day or less to sign up and start reporting

About Romulus Management

Romulus Management, LLC is committed to providing clean, safe, and affordable housing for people who need it. The company oversees the operation of a portfolio of manufactured housing communities in upstate New York. Their properties include Pleasant View Mobile Home Park in Dryden, NY and Floral Estates Mobile Home Park in Watertown, NY. Romulus Management is run by John Kaufmann, Chief Operating Officer.

About Boom

Boom is on a mission to level the playing field for the 110+ million renters in the US by making housing more flexible, affordable, and rewarding. Boom is building a suite of rental financial services for renters and  property managers, including rent payment reporting, rent reporting-as-a-service, and a number of integrations for the largest property management systems (PMS). Now serving thousands of renters, Boom is led by second-time founders Rob Whiting (ex-BCG, Rubicon) and Kirill Moizik  (ex-Eco, Technion, Grubhub).